Job Bank SL
Assistant Manager - Trade Marketing Dialog Axiata PLC
  • Colombo
Full time
Business & Management / Project Management

Deadline: 2023-12-07

Salary not included

Assistant Manager - Trade Marketing


  • Coordinate, implement and timely delivery of retail branding to ensure effectiveness of retail visibility.
  • Gain a larger space in the retailer outlet with Dialog branding to maintain Dialogs #1 position in the marketplace, whilst driving Company's vision.
  • Drive Dialog’s leadership position in every district across the country for retail branding.
  • Enhance Outdoor Visibility to increase outlet visibility based on Location to dominate the competitive land scape in order to enhance outside of the shop’s visibility standards.
  • Responsible to provide all relevant branding POSM, and other promotional materials as and when required.
  • Responsible for seasonal branding of respective outlets based on seasonal promotional requirements as per brand strategy.
  • Maximize effectiveness through best placement of Permanent and semi-permanent branding to capture larger eyeballs to drive notice ability.
  • Ensure all branding activities are carried out at minimum cost whilst maintaining the standard quality for all Branding, merchandising and printing requirements.
  • Monitor jobs and follow up with suppliers to ensure timely delivery of marketing merchandise and POSM materials to respective regions.
  • Drive & establish strong relationship with internal functions & other key external stakeholders in order to manage the production and delivery of materials.
  • Monitor competitive activities on branding visibility and take proactive measures to increase brand visibility, notice ability at regional level.

The Person

  • BSc in Marketing or Management
  • 5 + years’ experience in a similar role
  • Excellent communication and negotiation skills
  • Excellent attention to detail and problem-solving skills
  • Ability to build strong professional relationships
  • Ability to handle communications constructively

  • Experience
    More than 5 years
  • Qualification
    Bachelor's degree
  • Gender

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